Wednesday, 26 October 2011

The SEO Specialist

What is SEO? or What does SEO have to do with today's photo?

Well let's start at the first question. SEO is the acronym for Search Engine Optimisation and it is the process of improving the visibility of a website in search engines. And that is what I do for a living, SEO, SEM (Search Engine Marketing) and SMO (Social Media Optimisation). As you can see my industry is full of acronyms, I suppose it makes it sound important as it should be. There are also CPC (Cost Per Click), CPM (Cost Per Thousand), CTA (Content Target Advertising), CTR (Click Through Rate), KEI (Keyword Effectiveness Index), PPC (Pay Per Click), SERP (Search Engine Results Page) and SMM (Social Media Marketing)

By now you wondering, what the heck but today I wrote my first SEO article for a SEO Blog but it still needs to go through the editor before it is published. I will comment on this blog when it does ;-) So I am all SEOed out that I didn't make time to take a photo for the day. Slumped in a chair on my patio watching the sunset, it dawned on me, how blessed I am. I have my health, got a job, a roof over my head, my dogs, a beautiful son, good friends and loved by an awesome God.

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